Monday, March 26, 2012

Angry Birds New Partnership


Angry Birds maker Rovio is teaming up with a major U.S. retail chain, which has not yet been announced, to put its branded toys, books and T-shirts in popular areas of thousands of stores nationwide, company's marketing chief announced on Tuesday. Since the launch of Angry Birds two years ago they have raised up to $9 Billion, went from 50 to 300 hundred workers, and have calculated that their game is played up to 300 million minutes a day. They claim it will be bigger than their current partnership with Barnes & Noble and will attract many more users worldwide. This is a bold step for them because the company was succeeding beyond what they expected and they were doing an astounding job before making the decision to get a new partner. Hopefully their predictions are true and they get bigger and better.

Monday, March 19, 2012

Ford Focus Park Assist


This Ford Focus advertisement is great because it shows off the unique feature of self parallel parking which I believe to be one of the greatest inventions ever. This ad appeared for European television so the license plates were European and the main person featured in the commercial was a minority. I enjoyed how the ad put emphasis on how easy the feature is used by showing him smiling and hands off the wheel. The music in the background was very subtle and relaxing which conveys the message of the ad that this car is different and will make your driving experience less stressful.

World in Your Hands


This is an intelligent advertisement for the new iPad. The idea of the commercial is that you could have the whole world in your hands with the new iPad that can do it all. The person on the commercial did everything from checking his email, to checking his daily schedule and used the map feature to find a location. They also started the commercial off by showing pictures as a way to demonstrate the improved pixel in-screen quality which the new iPad is known for. The purpose of the ad was to show how accessible and user-friendly the iPad could be. It shows its great versatility through the many features you have access to and a few are shown in the commercial.

Sunday, March 4, 2012

Don't Be Stupid


 

These are creative and innovative advertisements for condmshop.com that explains the importance of condom use by using comedy and common sense for ways to persuade. The pictures show a combat squad and what seems to be a fire squad in action with a naked man in each picture. This simulates the importance of using protection and how it could possibly affect your life if its not used.